Case Study

Case Study 1

Property Background:

Broker acquired the exclusive listing to lease the Fairmont Junction retail center in Pasadena Texas a submarket of Houston, the 117,000 SF project was 35% leased at the time of being awarded the listing.

Process:

Broker created a detailed and informative marketing package and integrated the following “four-point plan”.

  1. “Boots on the ground” approach to extensively canvass for new tenants.

  2. Aggressive cold calling campaign as well as maximum utilization of all available commercial real estate mediums such as Costar, Loopnet, Crexi, etc.

  3. Utilized extensive market knowledge to present property to a network of brokers and principles.

  4. Returned prospect calls within 24 hours.

Result:

The property transaction was leased to 95% occupancy in 9 months. Broker sold the property on behalf of the landlord at close to the asking price with an attractive cap rate.

Case Study 2

Property Background:

Broker was hired to assist in the development and leasing of a new retail center, Shops at FM 1314 Porter in the Houston suburb of Porter Texas. The 12,000 SF project was launched at the start of the Coronavirus Pandemic in 2020.

Process:

Broker created a detailed and informative marketing package and integrated the following “four-point plan”.

  1. They deployed two leasing agent approach and performed phone calls and in-person canvassing for new tenants. This was difficult during the pandemic however objective was achieved.

  2. Maximum utilization of all available commercial real estate mediums such as Costar, Loopnet, Crexi, etc. The research was conducted to map out which retailers were not in that real estate quadrant.

  3. Utilized extensive market knowledge to present property to a network of brokers and principles through Zoom calls and also in person when pandemic restrictions were lifted.

  4. Returned prospect calls and emails within 24 hours which was our policy.

Result:

Property transaction was leased to 100% occupancy in 6 months which was unheard of during the pandemic. Broker sold the property on behalf of the landlord at a 6.2% cap shortly after achieving 100% occupancy.


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